Over the past century, institutions have been perfecting highly efficient approaches to mobilizing resources.
These approaches may vary in their details, but they share a common foundation. They are all designed to “push” resources in advance to areas of highest anticipated need. In the past decade, we have seen early signs of a new model for mobilizing resources. Rather than “push”, this new approach focuses on “pull” – creating platforms that help people to reach out, find and access appropriate resources when the need arises. John Hagel blog