Playbook for Business Designers
DRMM architects and WallPaper magazine. Lovely little sponsored content film, it’s short, maybe 5 minutes running time. Paid I suspect with Wallpaper’s advertising partners. Inspiring idea for a modular house. When advertising becomes more like content, the more I like it.
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From wallpaper site:
The brief was simple: to build a house to retire to in order to grow food, entertain and enjoy the East Anglia landscape. The outcome was as unconventional as they come. A structure that has the ability to vary or connect the overall building’s composition and character according to season, weather or simply a desire to delight. Wallpaper* took a trip to the site to capture the physical phenomenon in the only medium that serves it justice – film.